One of the most important parts of your business is your point of contact with your clients, trading with a free email account like gmail, yahoo, hotmail or telkomsa.net can be bad for business.
The first point being if you have been trading with one of these free email services and you have printed business cards or flyers, you will be stuck with it for awhile even after you convert to a business email. If you have employees that deal with clients on a free email you may lose some of your existing clients if the employee leaves the company with their free email address.
Most business will only do business if they see a real business email address because there are many untraceable email scammers trading on gmail accounts.
Before starting any new business ventures the first thing you should do after thinking of a business name is registering the domain name. No website or web design fee is required to do this only a domain name and a web hosting account is needed.
The price of Domain Name Email Hosting is about R200 per year, not only will you have a professional business email address you would also be securing your domain name at the same time.
This also prevents your competition from registering your domain and redirecting it to their website or bulk email buyers from wanting huge sums of money to buy it back from them. There is a whole industry out there of people who buy domain names of popular businesses without websites.
Domain Name Email Hosting
Once you have acquired your domain name and email hosting service you can create as many email addresses as your domain name email hosting plan allows.
Setting up an email client for windows is fairly easy and you can use free email software without advertising such as Windows Live Mail, Microsoft Outlook or Outlook Express.
Your email domain hosting provider will send you details which can be used to manually configure your chosen email client. See email setup example below:
Incoming Server: mail.yourdomain.co.za
IMAP Port: 143
POP3 Port: 110
Outgoing Server: mail.yourdomain.co.za
SMTP Port: 25
Authentication is required for IMAP, POP3, and SMTP.
Windows Live Mail
To configure Windows Live Mail click on:
- File->Options->Email Accounts…
- Add->Email Account then click Next.
- Enter Email Address, Password, Display Name and select Manually configure server settings and click Next.
- Enter Incoming and outgoing sever addresses and ports, check the Requires Authentication box and click Next.
You are now ready to do business with email branding that looks professional.